Oct 14, 2019
On today's podcast I interviewed Max Steckler, General Manager of DealerFire Digital, a division of DealerSocket. Max is a leader in automotive retail technology and I was very interested to learn why he joined DealerFire after a long career at CDK Global. Join me for an interesting conversation about DealerFire, which was one of the first companies in automotive retail to win an AWA Award, back in 2009.